Closer To Nature, Closer To Your Dog.
As the seasons change, we find ourselves drawn back to what inspires Wag and Wool: the wildness of nature, texture and the love of dogs
What Makes Us Proud
It's Time To Say NO To Acrylic
Acrylic has become the norm. We think it's time to expect more.
Our jumpers are crafted from 100% natural wool because nature has been doing it better for centuries. Unlike acrylic, wool is naturally breathable, temperature regulating, odour resistant and biodegradable. It helps keep your dog comfortable in changing weather, without compromising on style or performance.
Beautifully made in the UK and designed to last, our jumpers are a celebration of natural fibres, thoughtful craftsmanship and a slower approach to making things. Better for your dog, and kinder to the world they'll spend a lifetime exploring.
Excellent TrustPilot rating of 4.9
Women-owned and Made in Britain.
Wag and Wool was born out of frustration at the lack of quality dog clothing on offer. I wanted something made the way I'd want my own clothes made - natural, lasting, considered.
Still women-owned, still made in Britain, still built on that same standard today.
